Name: Jeera Soda Se Banaya Business | Indian Desi Business
Uploaded: 2025-06-07T17:45:00.729865+05:30
Duration: 2 min 16 s
Channel: Rutvikkumar Jadvani

Jeera Soda Se Banaya Business

Rutvikkumar Jadvani

Dekhiye kaise ek aam auto driver, Satya Shankar, ne Karnataka ke Belur gaon se shuru karke jeera soda ka empire, Bindu Jeera, jo aaj 800 crore se zyada ka moolya rakhta hai, khada kiya. Unki yatra shuru hui ek auto rickshaw se, aur aaj unki company, Mega Fruits Processing Private Limited, South India mein jeera drink ke market mein aguwai karti hai. Unhone apne limited budget se business ko aage badhaya aur aaj unke paas 1200+ distributors hain aur rozana 1 lakh+ bottles bikti hain. Satya ne apne strong distributor relationships se apni supply chain ko mazboot banaya. Unka agla lakshya hai business ko 1000 crore tak pahunchana aur IPO laana.
 
Ek auto driver se ₹800 crore company ka owner banna ye hai Sathya Shankar aur unke brand Bindu Jeera ki inspiring kahani! Karnataka ke Bellare village se belong karne wale Sathya ne apni journey ek auto-rickshaw se shuru ki thi. Lekin business ka dream unhone kabhi chhoda nahi. 2002 mein North India trip ke dauraan unhone jeera soda taste kiya aur decide kiya ki is desi drink ko South India mein popular banayenge. Bina bade ads ke, sirf free samples aur word-of-mouth se unhone Bindu Jeera ko har shop, dhaba aur hotel tak pahucha diya. Aaj unki company Megha Fruit Processing Pvt. Ltd. ₹800 crore+ valuation par hai, with 1400+ distributors and 1 lakh+ bottles sold daily. Sathya ka next goal hai ₹1000 crore business and an IPO launch. Ye story ek true example hai ki strong vision, right taste aur local connect se kaise badi success mil sakti hai!
 
Discover the incredible journey of Satya Shankar from a modest auto-rickshaw driver to the founder of a Rs. 800 crore empire with Bindu Jeera. In this episode of the Indian Desi Business series on Seekho App, learn how Satya, hailing from a small village in Karnataka, ventured into the business world with a vision. Starting with an auto-rickshaw purchased through a government loan, Satya's entrepreneurial spirit led him to explore various industries, eventually tasting success with his unique take on jeera soda. This episode covers his strategic moves from distributing free samples to building a robust supply chain, making Bindu Jeera a household name in South India and beyond. Tune in for an inspiring tale of innovation, perseverance, and local flavors turning into a massive business success.

Dekhiye kaise ek aam auto driver, Satya Shankar, ne Karnataka ke Belur gaon se shuru karke jeera soda ka empire, Bindu Jeera, jo aaj 800 crore se zyada ka moolya rakhta hai, khada kiya. Unki yatra shuru hui ek auto rickshaw se, aur aaj unki company, Mega Fruits Processing Private Limited, South India mein jeera drink ke market mein aguwai karti hai. Unhone apne limited budget se business ko aage badhaya aur aaj unke paas 1200+ distributors hain aur rozana 1 lakh+ bottles bikti hain. Satya ne apne strong distributor relationships se apni supply chain ko mazboot banaya. Unka agla lakshya hai business ko 1000 crore tak pahunchana aur IPO laana.
 
Discover the incredible journey of Satya Shankar from a modest auto-rickshaw driver to the founder of a Rs. 800 crore empire with Bindu Jeera. In this episode of the Indian Desi Business series on Seekho App, learn how Satya, hailing from a small village in Karnataka, ventured into the business world with a vision. Starting with an auto-rickshaw purchased through a government loan, Satya's entrepreneurial spirit led him to explore various industries, eventually tasting success with his unique take on jeera soda. This episode covers his strategic moves from distributing free samples to building a robust supply chain, making Bindu Jeera a household name in South India and beyond. Tune in for an inspiring tale of innovation, perseverance, and local flavors turning into a massive business success.

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