Monthly Plan

Bajaj Finance Business Story

Ishan Mahajan

Dekhiye kaise Bajaj Finance, jo shuru mein sirf Bajaj ki bikes aur scooters ke liye loan deta tha, aaj ek badi financial powerhouse ban gaya hai. Seekho Official Show Start Up Stories mein, hum aapko le chalte hain is company ki shuruaat se, jab 1987 mein Bajaj Auto aur City Bank ne milkar iski neev rakhi thi. Janiye kaise ek simple si incident ne Bajaj Finance ko consumer durable loans ki taraf mod diya aur kaise Rajiv Jain ke leadership mein company ne apne loan products ko diversify kiya. Aaj company ke paas chabbis tarah ke loan products hain aur unka profit tees crore se badhkar terah hazaar paanch sau crore tak pahunch gaya hai. Ye kahani hai smart strategy aur clear execution ki!
 
Bajaj finance ki importance aj har koi retail shop wala smjh skta ha. Bajaj finance ki vjah se hi offline market ka revival hua ha
 
Discover the inspiring journey of Bajaj Finance from a small loan provider to a financial powerhouse with assets over ₹2.7 lakh crore. This episode of Seekho Official Show Start Up Stories unveils how Bajaj Finance, initially Bajaj Auto Finance in 1987, evolved from offering loans only for Bajaj bikes and scooters to a diverse portfolio including personal loans, business loans, and more. Learn about their strategic shift during the 2007 financial crisis under MD Rajiv Jain, leading to a robust system with a low default rate of about 1.1%, and their expansion to over 26 loan products. Explore how this company not only survived a crisis but also launched Bajaj Mall and continues to grow in India's vast credit market.

Dekhiye kaise Bajaj Finance, jo shuru mein sirf Bajaj ki bikes aur scooters ke liye loan deta tha, aaj ek badi financial powerhouse ban gaya hai. Seekho Official Show Start Up Stories mein, hum aapko le chalte hain is company ki shuruaat se, jab 1987 mein Bajaj Auto aur City Bank ne milkar iski neev rakhi thi. Janiye kaise ek simple si incident ne Bajaj Finance ko consumer durable loans ki taraf mod diya aur kaise Rajiv Jain ke leadership mein company ne apne loan products ko diversify kiya. Aaj company ke paas chabbis tarah ke loan products hain aur unka profit tees crore se badhkar terah hazaar paanch sau crore tak pahunch gaya hai. Ye kahani hai smart strategy aur clear execution ki!
 
Discover the inspiring journey of Bajaj Finance from a small loan provider to a financial powerhouse with assets over ₹2.7 lakh crore. This episode of Seekho Official Show Start Up Stories unveils how Bajaj Finance, initially Bajaj Auto Finance in 1987, evolved from offering loans only for Bajaj bikes and scooters to a diverse portfolio including personal loans, business loans, and more. Learn about their strategic shift during the 2007 financial crisis under MD Rajiv Jain, leading to a robust system with a low default rate of about 1.1%, and their expansion to over 26 loan products. Explore how this company not only survived a crisis but also launched Bajaj Mall and continues to grow in India's vast credit market.